Senior Vice President, Chief Marketing Officer, Retirement
Focus: Business Marketing
Karen Eisenbach is senior vice president and chief marketing officer for Voya Retirement. In her current role, Eisenbach is focused on the development, strategic focus and execution of marketing strategy for Voya Retirement’s Tax-Exempt Markets, Corporate Markets and Retail Wealth Management groups, which comprise the company’s workplace and individual retirement businesses, including 401(k), 403(b) and 457 plans.
Eisenbach is a member of the company’s Enterprise Leadership Team, collaborating on the execution of Voya’s strategy. Eisenbach brings more than 25 years of marketing, sales, product management and strategic planning experience to the role. Before joining Voya, she was executive director of Retirement Marketing at J.P. Morgan Asset Management, where she helped develop and launch a retirement offering for small and mid-sized corporate plan sponsors. She also managed her own consulting business and held prior leadership positions with Nationwide Financial.
Eisenbach earned a degree in business administration from The Ohio State University. She is also the chair of the board of directors for the Greater Hartford Arts Council and a member of the Creative Spirit board of directors, a nonprofit devoted to creating integrated employment opportunities for individuals with intellectual and developmental disabilities at some of the world’s leading companies.