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Karen Eisenbach Joins Voya Financial as Chief Marketing Officer of Retirement


WINDSOR, Conn., Oct. 13, 2015 /PRNewswire/ -- Voya Financial, Inc. (NYSE: VOYA), announced today that Karen Eisenbach has joined the company as chief marketing officer for its Retirement business.  In this role she will oversee the marketing strategy for Voya's institutional and retail retirement segments while partnering closely with Corporate Marketing to drive greater awareness and engagement with distribution partners, plan sponsors and retirement plan participants.  Eisenbach will be based in Voya's Windsor office and report to CEO of Retirement Charles P. Nelson.

Eisenbach brings extensive experience in marketing, sales, product management and strategic planning to Voya, along with a strong background in the retirement industry.  Most recently, she was executive director of Retirement Marketing for J.P. Morgan Asset Management where she helped develop and launch a retirement offering for small- and mid-sized plan sponsors.  Eisenbach also managed her own consulting business and held prior leadership positions with Nationwide Financial and National City Bank.

"As we look to grow and find new ways to reach customers, especially through digital and data-driven initiatives, strong marketing leadership will be critical for our success," said Nelson.  "With her depth of experience in private and public sector retirement markets, knowledge of different product lines and distribution channels, and successful track record managing high-performing teams, I'm confident that Karen will make significant contributions as a part of our team.  I look forward to working together as we help more people plan, invest and protect their savings for retirement."

"I'm excited to join an organization with such a strong reputation and commitment to helping Americans with their retirement readiness needs," said Eisenbach.  "Developing innovative and effective marketing strategies on this important issue is an incredible opportunity.  I look forward to supporting Voya's efforts and building on the company's impressive foundation."

Eisenbach received her undergraduate degree in Finance from The Ohio State University.  She also served as a past board member of the Bexley Education Foundation.

As an industry leader and advocate for greater retirement readiness, Voya Financial is committed to delivering on its vision to be America's Retirement Company and on its mission to make a secure financial future possible — one person, one family, one institution at a time. 

Media Contacts:
Joe Loparco
Voya Financial
Office:  (860) 580-2677
Cell: (860) 462-6525
[email protected]

About Voya Financial®
Voya Financial, Inc. (NYSE: VOYA), helps Americans plan, invest and protect their savings — to get ready to retire better. Serving the financial needs of approximately 13 million individual and institutional customers in the United States, Voya is a Fortune 500 company that had $11 billion in revenue in 2014. The company had $484 billion in total assets under management and administration as of June 30, 2015. With a clear mission to make a secure financial future possible — one person, one family, one institution at a time — Voya's vision is to be America's Retirement Company.  The company is equally committed to conducting business in a way that is socially, environmentally, economically and ethically responsible — Voya has been recognized as one of the World's Most Ethical Companies, by the Ethisphere Institute, and as one of the Top Green Companies in the U.S., by Newsweek magazine. For more information, visit voya.com or view the company's 2014 annual report. Follow Voya Financial on Facebook and Twitter @Voya.

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SOURCE Voya Financial, Inc.